Advisory | Landing Page

Advisory - Landing Page
Advisory - Landing Page
Advisory - Landing Page
Advisory - Landing Page
Advisory - Landing Page
Advisory - Landing Page
Advisory - Landing Page
Advisory - Landing Page
Advisory - Landing Page

Category:

Web Design

Client:

Axenda

Duration:

1 week

Brief 📝

Advisory Landing Page introduces next-generation degree management tools aimed at aligning students, advisors, administrators, and leaders towards on-time graduation and career success. The goal is to collect emails from interested universities or schools and test market interest in the Advisory system.

My Role 👩🏻‍🎨

As a product designer, I:

  • Designed the UI/UX to highlight Advisory’s benefits and encourage sign-ups.

  • Implemented the design using Framer for a functional and appealing landing page.

  • Created compelling content and calls-to-action to drive email sign-ups.

Process 👩🏻‍💻

  1. Research and Discovery

    • Conducted market research to understand institutional needs.

    • Analyzed competitor landing pages for insights.

    • Explored design trends for effective communication.

  2. Design and Prototyping

    • Created high-fidelity mockups in Framer, ensuring brand alignment.

    • Developed interactive elements to boost engagement and sign-ups.

    • Crafted persuasive content and calls-to-action.

Outcome and Impact 🏆

  • Increased Interest: Effectively communicated benefits, generating interest.

  • Email Collection: Successfully collected emails from interested institutions.

  • Validated Interest: Helped validate market interest, informing future strategies.